The roadmap to e-Berkeley
By Diane Ainsworth, Public Affairs

01 NOVEMBER 00 | There are three primary initiatives to building a unified e-Berkeley Web site.

Portal Initiatives

• Continuing to enhance the Berkeley home page, with improved search programs, an enhanced registry to let content developers register and promote their sites, an automated system to supply the home page with a continuous stream of timely content and programs to track usage trends and hits on individual sites. Many of these enhancements are underway.

• Providing an e-commerce portal to provide off-campus users with a menu of online goods and services. This site would include an extensive inventory of "storefronts" - vendors and services - offering services, such as parking permits, Cal Stores book sales, online registration, conference setup services, faster billing and payment procedures, and "e-Giving."

• A learning management system to support the development and maintenance of course Web pages and Web sites. These pages would include online testing, real-time grades, unified assignments and protection of intellectual property.

• The "enterprise information portal," or "My Berkeley" page, would unify Web-based services for users in a customized window. A student page might include course information and sports scores; a staff member's page might be designed to bring up benefits information and online procurement tools; faculty might customize their pages to show course management tools and specialized digital library resources.

Infrastructure Initiatives

Several ongoing initiatives to upgrade the campus computing and communications infrastructure are essential to the e-Berkeley project. They include:

• Establishing a paperless payment processing service for use by the business community and departments.

• Developing authorization systems to give employees access to internal portal services.

• Building an authentication program to ensure that the person logging on to a resource is, in fact, the person he or she claims to be.

• Developing guidelines for departments to describe technical standards, minimum hardware and software requirements and new business rules.

Policy Initiatives

The report also stresses development of a modernized, responsive policy to address major new issues raised by the fast-paced Internet environment. Some of those issues involve:

• Clarifying the university's image, especially as commercial activities increase.

• Developing recommendations for academically related issues, such as student activities, administrative business practices and intellectual property rights.

• Updating policies on advertising, promotional and other income-producing activities for Web-based groups, such as links to non-university web sites, corporate contributions and reporting unrelated business income taxes.


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